See this post I wrote a few days ago giving out about companies replacing technology and standards in electronics almost as soon as they are in the shops. Then guess what has happened today? Toshiba has announced their decision to no longer develop, make or market high-definition HD DVD players and recorders. See here for Wired article.
I love the way it is presented as all being in the interest of the consumer. The article says:
"In making the announcement, Toshiba Corp. President Atsutoshi Nishida said
he wanted to avoid confusion among consumers. The decision was relatively
quick, coming just several years after the competing technologies arrived."
Yes, "relatively quick" is now redefined as "just several years" in corpospeakedness so that is all right then.
All right for everyone who bought blu-ray as their choice of film player. Not so all right for those 1 million North Americans who went with HD-DVD players.
So under the circumstances, the decent thing would be for Toshiba to recall all HD DVD players on the shelves of major retailers at the moment as in time, there will be no newly released DVDs released on compatible media to play in the players. It would also be gosh-darned-super-duper-ickle-fairy-darn-tooting-moral of them to take back the HD DVD players already sold to soon-to-be-disgruntled customers.
Well neither of those is going to happen.
"Toshiba said shipments of HD DVD machines to retailers will be reduced and
will stop by the end of March."
I suppose it is some sort of improvement on the Betamax/VHS battle where it took Sony 10 years to stop making the players.
Like I said. Business is slow ... to be fair to the consumer. Not so slow on charging a premium for emerging technologies though. Nor not so slow to keep money for recently redundant technology. No sireee.